| Impressions | Screened | Eligible | Completed | MSM in Past 12 Months | |
|---|---|---|---|---|---|
| Total No. | No. (%) | No. (%) | No. (%) | No. (%) | |
| 2007 Totala | 21,862,924 | 44,801 (0.20) | 13,785 (31) | 7,296 (53) | 6,015 (82) |
| MySpace | 5,513,672 | 10,317 (0.19) | 4,610 (45) | 2,517 (55) | 2,053 (82) |
| Manhunt.net | 794,633 | 7,302 (0.92) | 3,783 (52) | 2,148 (57) | 1,809 (84) |
| Dlist | 3,222,819 | 9,677 (0.30) | 2,182 (23) | 1,101 (50) | 900 (82) |
| BlackGayChat | 1,210,630 | 7,998 (0.66) | 958 (12) | 381 (40) | 309 (81) |
| BigMuscle | 8,753,839 | 2,746 (0.03) | 479 (17) | 206 (43) | 166 (81) |
| 365Gay | - | 1,972 - | 405 (21) | 202 (50) | 168 (83) |
| Friendster | 1,317,188 | 303 (0.02) | 250 (83) | 143 (57) | 123 (86) |
| Logoonline | - | 508 - | 78 (15) | 38 (49) | 30 (79) |
| Gay.com | 1,050,143 | 88 (0.01) | 42 (48) | 27 (64) | 25 (93) |
| AfterElton | - | 156 - | 15 (10) | 15 (100) | 10 (67) |