Table 3: Inventory of Symbols of Infantilizing and Sexualizing in Girls’ and Women’s Costumes.

Costume Dimension Infantilizing Sexualizing
Message Symbols Message Symbols
Cosmetics Theatric, Clownish Glitter, circles on cheeks, freckles,
face painting, rag doll
and clown-like markings
Glamorous, Designer Lipstick, eye shadow, eye liner, false eyelashes, beauty marks
Embellishments Decorative Bows, barrettes, tiaras, ruffles, empire waists, ruffles, curls, smocking, puffy sleeves, tiaras, big buttons, baby doll skirts, tutus Revealing Bodices, corsets, accentuated cleavage, cut out panels, words on body parts, bare arms, legs, and midriff, zippers or laces on body
Fabrics Innocent Pastels, pinks, brights, polka dots, patchwork, stripes, fuzzy, fleece, gingham Erotic Sheer, leather,
fishnet, fur, black fur,
clingy, satin, vinyl, sequins, wildcat prints
Poses Submissive Large eyes or blank stares, chin downward, coy, “bashful knee”, hugging oneself or pulling hair, hands covering mouth, pouting Seductive Eyelids half closed, looking out of sides of eyes, lips pursed, chin upward, legs spread, touching hips, chest forward
Descriptors Patronizing Adjectives such as darling and sweet, shortened words such as lil’ or misspelled words such as kuddly kat Suggestive Adjectives such as hot and sexy, sexual innuendo, sex-related play on words, mention of foreplay
Motifs Youth and
School Days
Butterflies, bees, ladybugs, lower food chain or baby animals, toys, dolls, fairy tales, sweets, wands, school uniforms Sex Work and High
Fashion
High heels, stilettos, go-go boots, laces various places on the body, chains, whips, negligées, “bullet” bras, “hot pants”