Table 7: The Affecting and Affected Dimensions Matrix.

SERVQUAL Dimensions Tangibility Reliability Responsiveness Assurance Empathy Access
Tangibility × 1.21 1.22 × × ×
Reliability 1.20 1.21 1.35 1.30 1.24 1.28
Responsiveness 1.20 1.34 1.22 1.30 1.24 1.28
Assurance × 1.26 1.26 × × 1.20
Empathy × 1.24 1.25 × × ×
Access × 1.25 1.25 × × ×